Rapper-turned-designer Kanye West has posted dozens of images to his Twitter account advertising his new Yeezy 500 Supermoon Yellow sneakers, with his models wearing the sneakers and not much else. West recruited a variety of internet celebrities and influencers, including Lela Star – a porn star who is his wife’s doppelganger.
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This isn’t the first time West has turned to his wife for inspiration, either. In January’s Yeezy 6 campaign, he had his models mimic Kim K whilst wearing a range of Yeezy clothing. This new campaign has garnered a lot more attention than previous ones – likely due to the clothing, or lack-thereof, that the models are wearing, and the fact that his latest album Ye debuted on June 1st.
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